Found Village

Helping At-Risk Youth Thrive Through Foundational Trust.

INDUSTRY

  • Non-Profit

SERVICES

  • Naming
  • Identity
  • Web
  • Communication Strategy
  • Merch

ACTIVATION

VISIT WEBSITE
found village main logo on bricks

There are a lot of challenges facing at-risk youth. To try and tackle them all at once would lead to frustration at least and a lack of hope at worst. Found Village takes a step back and looks at the core thing at-risk youth need: a support system. They provide that through mentorship, positive activities, and much more. Their mission is to rebuild foundational trust in these kids that have been let down by adults in the past.

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From Villedge to Found Village

Found Village was originally Villedge: a wonderfully impactful organization, but one that was struggling to explain what they did, which led to issues with raising critical funding for the organization. Through extensive strategic work we landed on the name Found Village: a nod to the insight that most of these children feel invisible until they discover the wonderful connections Found Village offers that many of us take for granted.

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Rebuilding Foundational Trust

The core strategic element of Found Village's program is what we dubbed "The Foundational Trust Model." Based off the key elements of Maslow's Hierarchy of Needs, Found Village focuses their efforts on the foundational level, rebuilding that trust that's critical to focus on further growth and advancement in life.

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found village sticker mockups